30 Millionth Vacuum Symbolizes Yet Another Milestone For Miele
December 7th, 2005Bielefeld, Germany and Princeton, NJ - August 2005 – Miele, the world’s largest family-owned and operated household appliance producer, reached an impressive milestone recently when the 30 millionth vacuum cleaner bearing the Miele brand name rolled off the assembly line at its production facility in Bielefeld, Germany. Following a ceremony to mark the occasion, the new-generation vacuum cleaner was donated to a local charity organization.
This achievement is the latest to join an extraordinary roster of constant improvements and innovations Miele has unleashed throughout 78 years of vacuum cleaner production. Miele, founded in 1899 by the Miele and Zinkann families, introduced its first vacuum cleaner in 1927, a bucket-style K model. This was soon joined by a growing range of canister and upright models. Today, Miele is justifiably famous the world over for its sleek and colorful vacuum cleaner assortment, built with durability and total customer satisfaction in mind. 
Attaining the 30 million record represents an exciting moment for Miele and its retail partners,” stated Tasmin Weston, Product Manager for Miele vacuum cleaners in the United States. “It really demonstrates that Miele’s superior performance, quality construction and advanced filtration system has gained acceptance not only in the U.S., but throughout the global market place. For instance, our new S4 models are just a few of the Miele vacuums to earn HEPA-certification for superior filtration. The sealed system chassis doesn’t leak dirt back out into the air you breathe once it has been contained in the unit, making life better for anyone who would benefit from drastically lower levels of dust, fungal spores and allergens in the household air. And given the growing statistics of allergen sufferers… that’s pretty much everybody.”
The long list of Miele vacuum engineering innovation over the decades includes:
1927—The K model. Its castor-mounted steel body offered unprecedented ease of movement, and its large dust chamber allowed dust to settle on the filter’s outer wall for easy removal.
1927—The Melior model. Innovative use of a plastic – Bakelite – insulated the motor, delivering quiet performance, a hallmark of Miele vacuums to this day.
1931—The L series. These compact, torpedo-shaped vacuums were perfect for smaller households, offering the versatility to blow, wax, dry and spray, in addition to vacuuming.
1951—The A model. Caring for the furnishings and carpets of smaller modern homes and apartments demanded an even more compact, maneuverable vacuum cleaner design. The A model was an instant hit.
1952—The Mielette. This lightweight upright model featured a hygienic dustbag designed to prevent dust from escaping back into the air: shapes of things to come.
1954—The President. Adjustable power switch let you tailor the vacuum to the situation: 400-watts for power vacuuming, 300-watts for gentler cleaning.
1962—The S series. Molded plastic brought contemporary color and form to these “space age” vacuum cleaners, for a modern look in keeping with their superior performance.
1976—The S 224. The rounded edges of its streamlined canister body continued the evolution of the sleek Miele aesthetic.
1981—A Powerhouse vacuum. This Miele was all innovation, with tools hidden away inside an integrated compartment, a powerful 1000-watt motor, double-ply dustbag and the flexibility of a long telescopic wand.
1982—The Air-Clean filter. With a three-filter system that included a pre-motor filter and a double-ply dustbag, Air-Clean filter-equipped Miele vacuums expelled air that was virtually dust-free.
1984—Hello, America! Introduced for the first time in America, Miele’s unique approach to filtration design quickly made it the vacuum of choice for anyone concerned with allergies, asthma or indoor air quality.
1994—HEPA filtration and Sealed System™ design. In addition to designer colors and uniquely effective tools for a variety of cleaning situations, perhaps this era’s most significant advance came with the advent of HEPA filtration, the same intensive filtration used in the nation’s hospital surgical suites.
2001—World’s first HEPA-certified vacuums. Miele’s S 500 and S 600 series vacuums had the distinction of being the world’s first vacuums ever to earn HEPA-certification. Tested against stringent EN 1822 filtration standards, virtually all particulate matter was contained in these sleek, design award-winning machines.
2002—Miele vacuums celebrate 75th anniversary. Dressed up for the occasion in a shimmering metallic finish, the limited edition S548 Aluminium vacuum cleaner celebrated the best of Miele vacuum cleaner innovation.
2004 – ART by Miele. With the ease and convenience of a stick broom, the power of a canister and the mobility of an upright, this stunningly colorful product series is all – and yet none – of these conventional vacuum types. It offers a new, and unique, form of vacuum design and functionality.
2005—Beyond 30,000,000. As Miele celebrates this impressive milestone, Miele engineers and designers introduce the landmark S4 series – a lightweight and powerful full-feature vacuum, building on a remarkable technological legacy, redefining the very concept of floor care and working to make their customers’ lives Immer Besser – Forever Better.
Long a household name in Europe, Miele is exploding onto the scene in the United States with its sleek design, superior engineering and unparalleled service. Founded in 1899 on a promise of Immer Besser, a German phrase meaning “Forever Better“, Miele has distinguished itself in the appliance market with a century-long resume of major innovations.
As the world’s largest family-owned and operated appliance company, Miele is immovably committed to the highest quality, performance and environmental standards. The firm’s innovative heritage, state-of-the-art design and engineering aesthetic have inspired comparison to other German brands synonymous with innovation: Mercedes Benz and BMW.
Miele’s range of exceptional consumer appliances includes: vacuum cleaners, laundry systems, rotary irons, dishwashers, built-in convection and speed ovens, cooktops, ventilation hoods, built-in coffee systems and steam ovens. In addition, Miele offers professional laboratory glassware washers, industrial parts cleaning systems, dental disinfectors and commercial wet cleaning systems.
For more information, consumers and design professionals can call 800-549-4583, log on at miele.com or visit one of Miele’s modern product showrooms in Beverly Hills, CA; Boca Raton, FL; Chicago, IL; Dallas, TX; Denver, CO; Princeton, NJ; Wellesley, MA; Salt Lake City, UT; San Francisco, CA; and Seattle, WA.
This article provide by Tim Rollins from the The Article Group
This article demostrates how to backlink targeted words and phrases to another website
RSS feed





